Chinese automakers have disrupted Japan’s dominance of the Thai automotive market by introducing affordable electric vehicles, which cater to a growing demand for EVs in Thailand. Brands like BYD, Great Wall Motor, and SAIC Motor Corporation have made significant advances, offering fully electric models at competitive prices.


At the recent 2nd China New Energy Vehicle Industry Conference in Bangkok, Blumenthal Richter & Sumet (BRS) Senior Partner Andreas Richter delivered a highly regarded presentation, sharing strategic insights into Thailand’s EV sector for manufacturers and suppliers. Andreas outlined Thailand’s regulatory framework, compliance requirements, environmental standards, and key supply chain and labor considerations. He also provided guidance on risk mitigation in this competitive, rapidly evolving market.


The conference, which brought together over 350 Thai and Chinese officials, industry experts, and investors, created a platform for impactful exchanges aimed at strengthening the electric vehicle ecosystem in a country with a well-established automotive industry. Supported by BRS’s Head of China Desk, Akemi Xie, Andreas emphasized Thailand’s strong growth prospects for EVs as the nation advances towards sustainable transportation. He noted that this shift offers significant opportunities for foreign manufacturers to lead the industry transition.


The BRS China Desk, alongside the firm’s expert foreign direct investment team, is well-positioned to assist multinational companies in establishing a successful presence in Thailand’s dynamic EV sector