Media & Entertainment

b/luz is a well-established firm with a strong footprint in the advertisement industry. The firm assists important clients with regulation matters, negotiation of campaigns and agency agreements, as well as legal advice on marketing strategies. The team is also commended for its representation in advertising disputes. Clients from the technology, beverage and banking sectors are frequently advised by the firm.

"I think they are one of the best law firms I have worked with globally. They are fluent in English and their writing is very easy to understand and digest. I haven't seen a law firm talking in a way like that. It was very good to work with them."

"b/luz presents a high-quality level of services and is able tobring fast and deep analysis on the matters raised by us."

Pedro Henrique Ramos is well regarded for his active performance assisting important clients with advertising regulation and disputes, negotiation of agency agreements and campaign, as well as carrying out legal analysis for marketing strategies. "Pedro is very fast in understanding the client's issues and in proposing solutions. He is very open and available for discussions; he understands the complexity of our market in depth." "Pedro has a strong commercial awareness. He's always prepared to bring someone else onto conversations to enrich the deliverables. He's a wonderful person to work with and drives rich and straightforward discussions." "He is our trusted long-term partner. Pedro has deep knowledge of the business, and is respectful and collaborative with our team. He makes a real difference in the business."