Gerardo Flórez
Latin America Guide 2025
Up and Coming : Intellectual Property
Email address
[email protected]Contact number
+57 601 3268600Share profile
Up and Coming
About
Provided by Gerardo Flórez
Practice Areas
Intellectual Property
Career
Partner at PPU expert in Intellectual Property and Life Sciences. His professional practice focuses on Intellectual Property, regulatory and advertising law, such as: trademark law, copyright, Internet law, technology, unfair competition, domain names, personal data protection, consumer protection and health law. He has more than fifteen years of experience advising national and international clients. He is a law graduate and specialist in commercial law from Universidad de los Andes with a Master’s Degree in Intellectual Property from George Washington University. He was a Foreign Associate at Ladas & Parry LLP (New York Office) and an active member of committees in INTA, ASIPI and WLG. He has been ranked in Chambers & Partners as an “Associate to Watch” for 7 consecutive years since 2016.
Professional Memberships
Bulletins Committee (INTA), 2015 - 2018
World Law Group - Grupo Propiedad Intelectual, 2013 - 2015.
Young Practitioners Committee (INTA), 2013 - 2015.
ASIPI (Asociación Interamericana de Propiedad Industrial), 2011 - 2016
INTA (Asociación Internacional de Marcas), 2011 - 2016.
ACPI (Asociación colombiana de Propiedad Intelectual), 2010 - 2016.
Chambers Review
Latin America
Up-and-coming partner Gerardo Flórez is well versed in Colombian copyright and trade mark law, assisting both local and international clients.
Strengths
Provided by Chambers
"Gerardo has extensive knowledge in the field. He knows how to identify opportunities and processes for the best result and focuses on having good options to make the most of the company's resources."
"Gerardo has extensive knowledge in the field. He knows how to identify opportunities and processes for the best result and focuses on having good options to make the most of the company's resources."
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