Email address
[email protected]Contact number
2079364000Share profile
Band 4
Band 4
About
Provided by Giles Pratt
Practice Areas
Giles heads Freshfields’ global IP/Data group. He is particularly active across the tech, consumer, automotive and financial institutions sectors, and specialises in cross-border IP, data privacy and cyber security, tech regulation and e-commerce law. He is an experienced adviser on transactions involving valuable technology, content, brands and data, particularly for international M&A, carve-outs, JVs, licensing and complex commercial and IP agreements. He also advises on all legal issues relating to data, particularly in the context of deals, crises, investigations and new data uses, AI and analytics. Giles is a regular speaker on data and IP issues, co-leads Freshfields’ AI initiatives, and is an editor of Freshfields’ thought leadership on all things tech - Freshfields TQ.
Career
Partner since 2014.
Professional Memberships
INTA, AIPPI, IPLA, CLA, CLLS, IAPP.
Chambers Review
UK
Giles Pratt is well regarded for his ability to advise clients on cybersecurity and breach response. He has broad market experience and regularly acts for high-profile companies.
Giles Pratt counsels clients on the IP aspects of corporate transactions, on licensing arrangements involving all core rights and on developments in IP-related legislation. He has recently acted for technology companies, consumer goods makers and financial services institutions. He is also advising on AI issues related to IP.
Strengths
Provided by Chambers
"Giles is a savvy operator who gives commercial and pragmatic advice."
"Giles is super-knowledgeable and a pleasure to work with."
"Giles marries a mastery of technical wording and an understanding of data privacy law. He has a really strong ability to see the other side's perspective and then commercially negotiate solutions."
"Giles is an extremely sophisticated lawyer with in-depth expertise in intellectual property and an impressive work ethic."
"He is incredibly helpful in putting together partnerships and creating solutions."
"He is a subject matter expert on AI and IT law with an adept way of making complex issues straightforward."
"Giles is a savvy operator who gives commercial and pragmatic advice."
"Giles is super-knowledgeable and a pleasure to work with."
"Giles marries a mastery of technical wording and an understanding of data privacy law. He has a really strong ability to see the other side's perspective and then commercially negotiate solutions."
"Giles is an extremely sophisticated lawyer with in-depth expertise in intellectual property and an impressive work ethic."
"He is incredibly helpful in putting together partnerships and creating solutions."
"He is a subject matter expert on AI and IT law with an adept way of making complex issues straightforward."