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Up and Coming
Up and Coming
About
Provided by Joe Edwards
Practice Areas
Joe heads Russell McVeaghs's Marketing Law, Media and Intellectual Property team. He specialises in commercial litigation, with a particular focus on regulatory investigations and prosecutions, privacy law, intellectual property and information technology disputes. Joe regularly provides advice to some of New Zealand’s largest domestic companies and multi-nationals on a diverse range of issues in relation to media, privacy law, intellectual property, regulatory, social media, marketing and promotions, product recalls, border protection measures, anti-counterfeiting, gambling and consumer law issues.
Career
Joe was admitted to practise in New Zealand in 2007. He has also acted as in-house counsel for World Rugby.
Professional Memberships
Joe is a member of the Australia New Zealand Sports Law Association (ANZSLA) and the Intellectual Property Association of New Zealand and Australia.
Publications
Joe regularly contributes to Russell McVeagh thought leadership on privacy and data protection, intellectual property and consumer law. He is co-author of Thomson Reuters' Product liability and safety in New Zealand and the 2022 Chamber NZ chapter on confidential information.
Chambers Review
Asia-Pacific
Joe Edwards focuses the IP element of his practice on representing clients in trade mark disputes and copyright infringement mandates. As an established litigator, he has appeared at all levels of the courts system in New Zealand.
Joe Edwards is noted for his practice assisting clients on contentious technology matters, including regulatory prosecutions and investigations.
Strengths
Provided by Chambers
"Joe is a great operator. He is extremely commercial and adept at understanding the needs of his clients. He has a great ability to always couch his advice in the context of what is best strategically for the client."
"Joe Edwards is seen as a valued and integral member of our in-house legal team. He knows our business and the challenges we face better than we do sometimes. He gives very commercial, nuanced advice and often inputs and drafts advice for our directors."
"Joe is a great operator. He is extremely commercial and adept at understanding the needs of his clients. He has a great ability to always couch his advice in the context of what is best strategically for the client."
"Joe Edwards is seen as a valued and integral member of our in-house legal team. He knows our business and the challenges we face better than we do sometimes. He gives very commercial, nuanced advice and often inputs and drafts advice for our directors."
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Russell McVeagh
New Zealand
