Åsa Krook
Global Guide 2024
Band 3 : Intellectual Property
Band 3
About
Provided by Åsa Krook
Practice Areas
Åsa advises in the field of contentious and non-contentious intellectual property law, marketing law and commercial contracts. She has extensive experience in strategic IP management, complex franchising, licensing and distribution arrangements and she frequently advises major international clients on trademark, design, anti-counterfeiting, trade secret and unfair business practice related questions and disputes as well as in M&A related IP matters.
Career
Waselius & Wist, Partner 2020-; Borenius Attorneys (Partner 2014-2020, Specialist Partner 2011-2013, Senior Advisor, 2010–2011, Senior Associate 2006–2010); Forum Partners Attorneys, Attorney at Law (2004–2006), KPMG, Legal Counsel (2001–2004), Canon Europa, Amsterdam, Legal Counsel (1998–2000), Rakennus Oy Lemminkäinen, Legal Counsel (1997), District Court of Parainen, court traineeship (1995–1996), Keijo Heinonen Attorneys, Lawyer (1994–1995)
Professional Memberships
Finnish Bar Association; Finnish Association for Industrial Property Rights (STY) (Member of the Board 2009-2018, Vice Chairman 2015-2018); Finnish Anti-counterfeiting Group (Member of the Board 2009-2013), INTA (International Trademark Association); AIPPI (International Association for the Protection of Intellectual Property); Finnish Cité Internationale des Arts Foundation (Chairman of the Board 2019-).
Languages Spoken
English, Finnish, Swedish
Chambers Review
Global
Åsa Krook advises on both contentious and non-contentious IP mandates, including the handling of trade mark portfolios. She also assists clients with the intellectual property aspects of commercial agreements and marketing law matters.
Strengths
Provided by Chambers
"Åsa Krook has very good expertise. She is very interested and engaged in the matter at hand and is very available, providing fast deliverables."
"She has an academic understanding of the areas of law in which she operates, and her service level is very good."
"She provides very agile responses."
"Åsa is available, easy to contact, responds quickly and has good legal knowledge."
"Åsa Krook has very good expertise. She is very interested and engaged in the matter at hand and is very available, providing fast deliverables."
"She has an academic understanding of the areas of law in which she operates, and her service level is very good."
"She provides very agile responses."
"Åsa is available, easy to contact, responds quickly and has good legal knowledge."