Douglas J Wood

Practice Areas

Doug is ranked in the top tier of virtually every leading legal directory for advertising and marketing law. He is a member of Reed Smith’s Entertainment and Media Industry Group (which he founded in 2004) and the firm's Advertising and Marketing Law team.

He has more than 45 years' experience representing the entertainment and media industries, including individuals and global companies in advertising, marketing, promotions, motion picture, television, publishing, unfair competition, intellectual property and e-commerce matters. Doug serves as legal advisor to several multinational trade organizations and is general counsel to the Association of National Advertisers and MMA Global. Additionally, Doug is the founder and emeritus member of the Global Advertising Lawyers Alliance. This is an international network composed of independent law firms that have experience in advertising and marketing law, with members in over 80 countries.

In 2016, Doug led the transformative media transparency investigation that disrupted the industry, putting Reed Smith at the forefront of brands in media buying. He has also taught advertising law at the UNH Franklin Pierce School of Law and the University College Cork in Ireland as an adjunct professor. Doug has published eight award-winning books.